Abu Dhabi Media Appoints Choueiri Group’s MediaSat as Its Exclusive Advertising Media Representative

February 03, 2021
Long term partnership will significantly enhance Abu Dhabi Media’s commercial proposition Long term partnership will significantly enhance Abu Dhabi Media’s commercial proposition

Abu Dhabi, United Arab Emirates: Abu Dhabi Media Company has appointed MediaSat, a Choueiri Group company, to handle the exclusive, advertising sales for its general entertainment TV channels, radio, digital and publishing, across the MENA region and beyond.

The long-term agreement will strengthen Abu Dhabi Media’s position as a leading media player, providing wider reach to advertisers across a broad range of markets.

Commenting on this strategic partnership, Abdulraheem Al Bateeh Al Nuaimi, Acting General Manager at Abu Dhabi Media, said:

“Our partnership with the Choueiri Group’s MediaSat will significantly enhance Abu Dhabi Media’s commercial proposition. It will ensure that we further extend our reach to new commercial partners in line with our new strategic priorities, while also being able to create new opportunities with our existing advertisers.

 

“This alliance also signifies an important step in our transformation journey as we look forward to enhancing our reach across the MENA region and beyond.  We are confident that our continued commitment to providing compelling and engaging content across our platforms will present brands and advertisers with ideal opportunities to reach audiences across the region.

 

Abu Dhabi Media’s strategy, announced in 2020, aims at providing audiences with compelling, digital first content, expanding its commercial partnerships across the MENA region and investing in local talent.

 

Also expressing his thoughts on the new appointment, Choueiri Group’s Chairman and CEO, Pierre Choueiri, stated that:

 

“We are honored to join forces with Abu Dhabi Media Company and have great hopes for this new long-term partnership”.

 

“We are confident that our mutual cooperation will leverage ADMC’s media assets’ growth and their offering to viewers, readers and users across the whole MENA region”

Rate this item
(0 votes)

Trending Now

Latest Tweets

From IFTTT
القبض على "ناركوغاتو" (القط تاجر المخدرات) https://t.co/CNQh8WfrxA https://t.co/GLoP52CLsU
From IFTTT
L'arrestation de "Narcogato" (chat trafiquant de drogue) https://t.co/swYVZu0StQ
From IFTTT
The arrest of "Narcogato" (drug dealer cat) https://t.co/foRFGjfADR
Follow vision-top on Twitter

Post Gallery

The arrest of "Narcogato" (drug dealer cat)

The road to SHADE MED has started

The Kuwaiti actress, Samoud Al-Kandari, explains the fact that she retired from art

A massacre in the American city, "Indianapolis"

AVS, Re-it, Lemonade Fashion, Drapp Startup Projects Presented in the 3D initiative of the Holy Spirit University - Kaslik

What is the amount of water that the body needs in the month of fasting?

The Houthi militia launches (4) booby-trapped drones and (5) ballistic missiles at Saudi Arabia

The annual American Risk Assessment Report predicts the collapse of 3 countries and two fears

A recent study on coffee